Results Driven Marketing….The success of any auction is a direct reflection of the effectiveness of an intense and targeted marketing campaign. Clift Land Auctions customizes an accelerated marketing plan specific to each auction, targeting qualified buyers interested in buying property.
Our in-house marketing team constructs an effective and professional marketing approach that is unique and comprehensive to each auction event. It is imperative that any auction marketing plan reach a large number of qualified buyers in a short amount of time in order to be successful. A CLA representative along with each seller discusses, plans, and budgets a marketing campaign that will ultimately prove to be a road map to success.
Multi-Parcel Auctions…..Multi-parcel auctions are becoming increasingly popular for larger tracts of land. This method of marketing offers a property in multiple tracts and utilizes the open bidding process on individual tracts, combinations of tracts, and the whole property. The CLA computer software provides continual and current results to buyers, while creating a positive and exciting auction atmosphere, giving all bidders an equal opportunity to buy. This method generates some of the world’s most successful auctions!
We Bring the Buyers...Understanding the needs and desires of potential buyers is critical when marketing agricultural, and developmental land by auction. Our method of selling, our intensive marketing strategies coupled with our market knowledge is a recipe for success. Historically, Clift Land Auctions has had the ability to hit our target by selling large tracts of land at exceptional prices through a process that brings the right buyers who are interested and qualified.
Personalized Service...Buyers and sellers alike appreciate the personalized service they receive from Clift Land Auctions. As a seller, you expect and deserve an open line of honest communication about the progress of your auction, just as a buyer needs specific information to make an informed and secure purchasing decision. Prior to the auction, CLA representatives make personal visits to interested buyers, neighbors and investors promoting the property and answering questions.
Disclaimer: All information deemed reliable but not guaranteed and should be independently verified. All properties are subject to change, withdrawal, or prior sale. Clift Land Auctions shall not be responsible or liable for typographical errors, misprints, or misinformation.
CLA Begins Online Land Auctions
Online bidding will open at 8:00 am CDT on Friday, October 21, 2016 and run through noon on Thursday, October 27th for a nice irrigated farm in Texas County in the Oklahoma Panhandle. This is an Online Only Auction.
Click on the Online Auction Tab to participate in the bidding for this auction or you can download our new Clift Land App for your mobile devices.
Land Auction Proof of Strong Land Values
On Thursday, March 5th, Clift Land Auctions held a successful land auction in Raton, NM. Offered for sale was 3,920 acres of NE New Mexico ranchland. “We offered this land in two individual tracts and ended with two buyers,” commented George Clift, owner of Clift Land Auctions and Clift Land Brokers in Amarillo, Texas. The final results totaled to just over $2M, representing a new high for land values in that area.
To kick off the bidding, the auctioneer solicited a donation to the all volunteer Des Moines EMS in Des Moines, NM. The highest bidder, Jordan Ward, Vice President of the Farmers & Stockmen’s Bank of Clayton, NM donated $500.00, on behalf of the bank, to help support this organization. Clift Land Auctions will match their donation with another $500.00.
“This land auction offers proof that land values in our area remain strong and that a land auction is a sound business decision for ranchers”, added Mr. Clift.
On Tuesday, January 13th, Clift Land Auctions held a successful auction in Dumas, Texas. Up for sale was the Front Range Dairy and 980 + acres of highly productive irrigated farmland. This property was offered in three individual tracts, which made this property attractive for a variety of potential buyers. “We had interest in this auction from New York State to California. Interest came from local farmers, feedyard owners, east coast investors, and dairymen from all over the United States”, said George Clift, owner of Clift Land Auctions and Clift Land Brokers in Amarillo, Texas. As it turned out, this property sold to one buyer for $4.73 M, exceeding the sellers’ expectations.
Clift Land Auctions donated $500.00 to the High Plains Food Bank, matching a donation in the same amount made by Gary and Karin Sutherland at our auction held on October 16th.
Clift Land Auctions, LP
3430 I-40 West
Amarillo, TX 79102
(800) 299-LAND (5263)
TX Auctioneer License #16802